
I’m Ema Katiraee
Systems Strategist & Certified Dubsado Specialist
I help business owners automate and cut down on admin tasks, so they can focus on doing what they love
As a busy mom with two kids and an adorable jack-chi, I get how valuable your time is, and how quickly things can pile up when you’re managing clients, inquiries, and admin tasks all at once.
Between drop-offs, after school activities, and everything that comes with family life, I know how hard it can be to juggle client work and admin tasks on top of it all - especially when your systems aren’t working for you.
I’m always on the lookout for ways to simplify tasks and reclaim time for what matters most, and I want to help you do the same.
Systems that grow with your business
With a background as an engineer and project manager at a Fortune 500 company, I specialize in setting up systems that work for you.
Whether you’re still doing everything manually or you’ve hit a point where your current system just can’t keep up, I’ll help you create a system that saves time and grows with your business
Because when your backend systems finally matches the level of service you want to deliver, you gain more than just time, you gain confidence.
Confidence to show up fully in your business, take bold action, sign more clients, and raise your prices. Knowing that you’re delivering an exceptional client experience that runs smoothly behind the scenes.
A setup built for your business
As a Certified Dubsado Specialist, I don’t believe in one-size-fits-all solutions. I take the time to understand your client process so I can design a system that actually works for you. That means:
✅ A streamlined client process from inquiry to offboarding
✅ Automations that cut down on repetitive tasks
✅ The ability to book more clients without burning out
No more post-its and notepads to keep track of tasks, no more worrying about missed invoices or forgotten forms. Just a system that supports your business, so you can focus on what you do best.
Curious about what it’s like to work with me? See what my clients have to say.

“Honestly, I can't recommend Ema enough. Investing in her expertise was worth every single penny.”
"Working with Ema to set up my Dubsado workflows has been an absolute game-changer! She took the time to truly understand my business and processes, creating a system that perfectly reflects how I want to work.
Before, I was constantly juggling tasks and worrying about dropping the ball. Now, with everything streamlined and automated in Dubsado, I have so much more time and mental energy to focus on what truly matters in my business – like serving my clients and growing my revenue.
Honestly, I can't recommend Ema enough. Investing in her expertise was worth every single penny. If you're looking to simplify your business and eliminate overwhelm, look no further!”
— KIELLA WEDDING PHOTOGRAPHER
Ready to Get Started?
If you’re ready to simplify your processes, save hours every week, and deliver a client experience you’re proud of (without the constant hustle), let’s talk!
Book a call today, and let’s create a system that lightens your workload and supports your next stage of growth, so you can focus on doing what you love.